Self Made

The definitive guide to business startup success.
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The Authors

Bianca Miller-Cole is the hugely successful entrepreneur and finalist from The Apprentice 2014 who went on to major business success, founding The Be group and hosiery brand, Bianca Miller London. She is an in-demand public speaker and was awarded a Power Profile by Linked in 2016.

Byron Cole is an award-winning serial entrepreneur, investor, philanthropist and mentor to entrepreneurs and students. He runs the BLC Group, an umbrella company that look after his many business interests.


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Self Made is a truly definitive guide; a “Go-To” book for all entrepreneurs at any stage of business.

This authoritative, focused guide by two of the UK’s brightest young entrepreneurs – The Apprentice runner-up, Bianca Miller-Cole and serial entrepreneur, Byron Cole – is a comprehensive toolkit for anyone who wants to make a success of running their own business.

Featuring interviews with well known entrepreneurs, entertainers and industry experts, the book covers every tier of the business development process, from start-up to exit, offering practical, implementable and global advice on the start up process.

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Need help with your business?

So do you need help getting your business idea started? Or maybe you have a business and need advice on how to improve your position in your industry.

The Self Made team are here to help you make that next step. With a wealth of knowledge and experience, we are confident of pushing your business forward.


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Successful entrepreneurs learn fast. “Self Made” is a fantastic way to learn an incredible amount of hugely practical information very, very quickly

Dhiraj Mukherjee - Co-Founder of Shazam, Investor and Business Consultant

This book offers practical advice for anyone thinking of starting, growing or scaling their own business. The format is very user friendly and allows business people to reflect and think about the importance of getting the foundations right before jumping into the world of entrepreneurship. Working for the UK’s largest supporter of SMEs, I am confident that many of our customers and other aspiring entrepreneurs will benefit from Bianca and Byron’s personal experience

Gordon Merrylees - Head of Entrepreneurship, RBS, NatWest & Ulster bank

I am very excited about this book. It is beyond brilliant and much needed as it covers absolutely everything you need to know when setting up a business – there is even a chapter on mindset which is so important.  I really wish this book was around when I started my ventures

Emma Sexton - Founder of MYWW™, Co-founder Flock Global™, Broadcaster, Creative In Residence at Kings College

Bianca and Byron have written an accessible and engaging route map for budding entrepreneurs.  Not only do they take you through the process, they also offers their own perspective on the advantages and pitfalls associated with the many choices entrepreneurs have to make about funding, marketing and operations.  “Self Made” will prove to be an excellent guide for many.

Professor Steven McGuire - Head of School for UKTPO, School of Business, Management and Economics at the University of Sussex

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